Cross-posting for my community
Feisty Freelancers, meet my newsletter for CodeWord Communications
As a business owner, I have believed in the power of newsletters even before Substack existed, although I was intrigued enough by the writerly focus (Substack CWO Hamish McKenzie affirmed it this week) of this platform to try it out for my new venture.
But I’ve already written my CodeWord Communications monthly newsletter for several years, to keep up with clients and share my best social media links with fellow communicators.
This week, I tried sharing my latest Feisty post with them, and today I’m doing the reverse, introducing you to my monthly share so you can see what’s going on over at CodeWord. I’d be happy if you wanted to subscribe to both, but wanted to let you check it out here first. My format over there is three articles, two hacks and a video (sometimes a podcast) of interest to communicators, plus an original post from me and my readings/writings for the month. I’ll just share the links portion today and you can check out the rest if you’re so inclined:
Three articles
Nice overview of the content planning process from Content Marketing Institute
https://contentmarketinginstitute.com/articles/cultivate-content-marketing-culture/
Interesting article on trendjacking from BuzzSumo
https://buzzsumo.com/blog/ultimate-guide-trendjacking/
From the Digital Agency Network, how to prepare for the future of Google analytics
https://digitalagencynetwork.com/google-analytics-how-to-prepare-clients-for-the-future-of-website-tracking/
Two hacks
Hack your Instagram posting schedule
https://digitalmarketinginstitute.com/blog/the-best-days-and-times-to-post-on-instagram
Hack your tech stack with Convince and Convert recos on digital marketing tools
https://www.convinceandconvert.com/digital-marketing/13-tools-that-experts-use-to-simplify-their-digital-marketing-campaigns/
And a...podcast
I've been enjoying a dive into The Writer's Co-op with Jenni Gritters and Wudan Yan
https://www.thewriterscooppod.com/
So, that’s the squishy middle of my monthly newsletter! If you want to read the whole thing, see: https://us3.campaign-archive.com/?u=46e29d7fbb3d04847bc113bcf&id=43d9ee5bf9
And that’s all for today! Except to remind you that the early bird rate closes soon on my eight-week Feisty Freelancer intensive course, details here if you want to forward to anyone who may be interested (in that whole “asking for a friend” way…) https://feistyfreelancer.com/course/intro-freelance/
Excited to see these fantastic ideas come to life in our strategy at Magic Window Cleaning. Thank you! (https://magicwindowcleaning.ca/)
Thank you for the great ideas! Looking forward to implementing them in our strategy at Roof Seal and Construction (https://roofsealandconstruction.ca/)